A Little About Us

Gasoline Rainbows is a leading provider of traffic platform technologies that are aimed at connecting consumers with the products and services they are most passionate about. We have developed leading applications in the largest consumer verticals and derive value through our proprietary marketing platform by creating broad awareness, effective traffic and optimal revenue. Our Team of technologists, marketers and operators have spawned from some of the most respected digital brands in the world – having held senior leadership positions at early pioneering search and e-commerce companies that have included Shopping.com, Alta Vista, Google, Microsoft, Oakley, Virgin, to name a few.

We maintain an intimate understanding of industry, legal and consumption trends in multiple verticals. Our marketing strategists work with our research analysts to understand the nuances of all business opportunities in order to identify unique opportunities for traffic and value creation. Whether we are discovering what makes a consumer buy or identifying optimal pricing mechanisms to compete, we combine extensive research with comprehensive auditing to develop our brands for not only long-term market share accumulation, but also bottom-line profits.

Creating value for users requires unique, focused and innovative products and services. A team of vertically skilled development, marketing and operational professionals are carefully organized to drive traffic to our Client’s Brands for the creation of success.

After we have launched a campaign for a Brand , our analytically focused marketing platform blends branding with commerce metrics, so we can be strategically found in the relevant marketplaces, comparison sites and social media properties. We continually measure, evaluate and optimize against our key performance indicators to maximize every application in every vertical we serve.